DANNY
Hi, I'm Danny!
I believe design can be playful, powerful, and poetic.
I have 7 years of experience creating digital products and a background in game design 🕹️.
I'm currently a Senior Interaction Designer at a strategic consultancy, Smart Design.
My design philosophy
Playful
Playful
By weaving fun and whimsy into the mundane, play transforms the ordinary into an invitation for exploration. In my view, play fuels innovation and is a key ingredient to unlocking delight.
“Serious play is not an oxymoron; it is the essence of innovation.”
- Stuart Brown
By weaving fun and whimsy into the mundane, play transforms the ordinary into an invitation for exploration. In my view, play fuels innovation and is a key ingredient to unlocking delight.
“Serious play is not an oxymoron; it is the essence of innovation.”
- Stuart Brown
Powerful
Powerful
Designers carry the opportunity and burden of transforming complex problems into user-friendly experiences. We should hold ourselves responsible for creating experiences that spark connection and empowerment.
"With great power comes great responsibility" 🕷️
- Uncle Ben
Designers carry the opportunity and burden of transforming complex problems into user-friendly experiences. We should hold ourselves responsible for creating experiences that spark connection and empowerment.
"With great power comes great responsibility" 🕷️
- Uncle Ben
Poetic
Poetic
Poetry and design are both ways we interpret the human experience. They both reference something lived and translate it across mediums. Great design is intuitive, great poetry is evocative; both are resonant.
"Poetry is nearer to vital truth than history."
- Plato
Poetry and design are both ways we interpret the human experience. They both reference something lived and translate it across mediums. Great design is intuitive, great poetry is evocative; both are resonant.
"Poetry is nearer to vital truth than history."
- Plato
Selected work
Selected work
*Much of my work is under NDA, please reach out to learn more about what I do.
Clients I've worked with
Clients I've worked with
Experience
My career so far
My career so far
I started my career in Game Design and now as a design consultant have worked with clients across many different industries picking up skills and expertise along the way.
While traversing the digital product landscape, I lean into my varied background and knowledge and constantly let it inform and drive my creative process.
I started my career in Game Design and now as a design consultant have worked with clients across many different industries picking up skills and expertise along the way.
While traversing the digital product landscape, I lean into my varied background and knowledge and constantly let it inform and drive my creative process.
Education
Education
Parsons School of Design
Parsons School of Design
BFA in Design and Technology
Focus in Game Design
BFA in Design and Technology
Focus in Game Design
S
Smart Design
Senior Interaction Designer
Interaction Designer II
Interaction Designer I
Visual Design Intern
From 2020 - present
As a design lead, I turn complex requirements into design deliverables while working with stakeholders to ensure alignment and feasibility.
I've created robust design systems, award recognized user experiences, and HMI that helped save the world.
In my time at Smart Design, I've worked with clients such as Google, Meta, Instagram, Gatorade, Merck, and Capital One.
As a design lead, I turn complex requirements into design deliverables while working with stakeholders to ensure alignment and feasibility.
I've created robust design systems, award recognized user experiences, and HMI that helped save the world.
In my time at Smart Design, I've worked with clients such as Google, Meta, Instagram, Gatorade, Merck, and Capital One.
E
EDHREC
Freelance Visual Designer
From 2020 - present
During lockdown, I was hooked on Magic: The Gathering. I redesigned my favorite deckbuilding website, posted that passion project online, and eventually gained attention from the founders. They hired me as a freelancer where I then authored their design system and worked with developers to implement it.
You can check it out here!
edhrec.com
During lockdown, I was hooked on Magic: The Gathering. I redesigned my favorite deckbuilding website, posted that passion project online, and eventually gained attention from the founders. They hired me as a freelancer where I then authored their design system and worked with developers to implement it.
You can check it out here!
edhrec.com
S
Simple Machine
Junior Game Designer
Junior Game Developer
From 2017 - 2019
I started my career at a mobile game studio, first as a developer and later as a designer. In my time there, I brought game design concepts from idea to release. I shipped 13 games, and led 3 that got featured by Apple: Calculator 2, Pop the Lock 2, and _-_
Brought game design concepts from sketch all the way to fully fledged games in the App Store. Shipped 13 games, and led 3 that got featured on by Apple.
Calculator 2
Pop the Lock 2
_-_
Photography
In my free time, I enjoy cycling and taking photos of nature and people around me.
I'm available for new opportunites
Hi, I'm Danny!
I believe design can be playful, powerful, and poetic.
I have 7 years of experience creating digital products and a background in game design 🕹️.
Currently a Senior Interaction Designer at a strategic consultancy, Smart Design.